A playing partner arrived at the first tee with only one long club in his golf bag. He pulled out the Titleist 910D3 Driver and said:
“I paid three-hundred-plus dollars for this, and I’m going to see what it can do.”
He declared that he was going to use it for every shot, by which he meant every long shot, including teeing off with it on the par 3s. He wanted to give the club a complete driver review.
We thought he was crazy, which is about par for him, but he figured that since the Titleist 910D3 promotes a powerful ball flight that’s more workable than other drivers and helps with distance too, he could swing easier and get better results.
“It has a tour grip with a feel like velvet, and the Mitsubishi shaft is really light,” he said.
He also pointed out the SureFit technology, which allows for independent adjustment of loft and lie. The 910D3 is the first club to let a player do that. With other adjustable clubs, when the face angle changes so does the loft. Titleist has patented this dual adjustment, which makes it easier to fine tune the club to a player’s swing tendencies.
It’s not designed, however, to cure horrible hooks and slices. The system focuses on “launch optimization,” the company calls it. This means that the club head has a larger sweet spot and that the ball flies off the tee with authority. It has a low launch and a low flight, so if you like the ball up in the air, it may not be for you.
It looks like a dominating club. It’s black, with subtle red, silver and gray accents and a traditional pear-shaped head. The style says, “smooth,” and gives you confidence that you’ll swing with abandon.
The way Titleist manufactures the 910D3 puts the weight in the back of the club head, which increases stability, another aspect that promotes confidence.
My partner has always been partial to the way a Titleist driver sounds when club head impacts the ball, and the 910D3’s lively smack brought back memories of the days when woods were actually wood and not metal.
During his 910D3 driver review, my partner also found that the club’s shorter length helped him feel more comfortable during the swing. It’s 45-inches long, an inch shorter than today’s standard length. The old maxim about shorter clubs being easier to swing apparently also works for drivers.
Titleist is touting the 910D3 driver as being a club for the average swinger with a high handicap.
It helped my partner. He not only drove the ball farther consistently, including putting it pin high on a 210-yard par 3, he had so much confidence from those shots that he used his other clubs better and broke 100 for the first time.